Events

Automation saves 25 hours per week at events agency

Integration of WordPress with Eventbrite, Mailchimp and a custom ticket system.

EventMasters · 10 weeks

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The challenge

EventMasters organised 150+ events per year and spent 25 hours per week on manual tasks: retyping participants into Mailchimp, sending tickets via Eventbrite and creating invoices. They wanted an automated workflow.

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Our approach

1

Analysis of the complete event workflow from registration to invoicing

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2

Development of a custom events plugin in WordPress

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3

Integration with Eventbrite API for ticket sales and participant management

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4

Integration with Mailchimp for automated email campaigns per event

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5

Automatic invoice generation on registration via WooCommerce

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6

Real-time participant dashboard for event managers

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7

Nightly synchronisation between all systems

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Results

25 hrs/wk
Time saved
Complete automation
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-98%
Errors
No manual entry
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+45%
Participants
Through more efficient process
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200+/year
Events
More capacity
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"The automation has transformed our company. We now organise 200+ events per year with the same team. Everything runs automatically from registration onwards."
F
Fleur Jansen
Director, EventMasters
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Technologies

WordPressEventbrite APIMailchimp APIWooCommerceCustom Plugin

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